Woo Creative | The Max Group

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The Max Group

Until their introduction to Woo Creative, no single firm had simultaneously handled the assets or needs of the Max Group. In order to unify the domains and websites of the Max Group, comprised of several well-known area restaurants with a cult-like following, Woo Creative set off on an “asset hunt” and we tracked down (or recreated) each required piece of material. Only then, did the fun really begin..

woo-creative-portfolio-Max-group-food4

The Max Group

Until their introduction to Woo Creative, no single firm had simultaneously handled the assets or needs of the Max Group. In order to unify the domains and websites of the Max Group, comprised of several well-known area restaurants with a cult-like following, Woo Creative set off on an “asset hunt” and we tracked down (or recreated) each required piece of material. Only then, did the fun really begin..

woo-creative-portfolio-Max-group-food4

When longstanding Boca icon Max’s Grille sought a company to manage their brand and asset design—they chose us. Woo Creative provides agency and marketing support as needed.

When Max’s made the decision to open a true social house experience in Delray Beach, they required the expertise of a team that would convey their vision. Woo has been on call since opening day.

Max’s Harvest delivers a craft dining experience like nothing else in town, and Woo Creative successfully manages their campaigns, branding and events, including the celebrated Chef vs. Chef elimination series.

The Max Group is the umbrella company for the Max’s portfolio of restaurants, and provides consulting and premium catering services. Woo Creative supports their business endeavors, and provides print and digital assets on an ongoing basis.

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Chef vs. Chef & Bar Brawls

Woo Creative designed & maintained multiple assets for the branding, promotion and online marketing of two of the Max Group’s most successful venue-specific events: “Chef vs. Chef” (featuring top local chefs), held at Max’s Harvest, and “Bar Brawls” (a bartender vs. bartender format), which took place at Max’s Social House. Each event was a judged, bracket-style elimination series, which played out over several months.

woo-creative-portfolio-Max-group-barbrawls-tshirt

woo-creative-portfolio-Max-group-chef-v-chef-tshirt

Chef vs. Chef & Bar Brawls

Woo Creative designed & maintained multiple assets for the branding, promotion and online marketing of two of the Max Group’s most successful venue-specific events: “Chef vs. Chef” (featuring top local chefs), held at Max’s Harvest, and “Bar Brawls” (a bartender vs. bartender format), which took place at Max’s Social House. Each event was a judged, bracket-style elimination series, which played out over several months.

woo-creative-portfolio-Max-group-barbrawls-tshirt

What’s in a name?

The Max Group spent countless hours and spared absolutely no detail or expense to develop a portfolio of unique restaurants that embrace definitive qualities; least among them quality and craft. Woo Creative worked alongside the Max Group to craft a campaign message that would convey these principles, and describe what it really means for an establishment to bear the Max’s name.

What’s in a name?

The Max Group spent countless hours and spared absolutely no detail or expense to develop a portfolio of unique restaurants that embrace definitive qualities; least among them quality and craft. Woo Creative worked alongside the Max Group to craft a campaign message that would convey these principles, and describe what it really means for an establishment to bear the Max’s name.